F&B
Street culture.
Premium experience.
A brand that refused to choose between them.
Scope of work
Bombay didn't become iconic by being quiet about itself. Bombaye Chai is a growing QSR in Bengaluru built on the energy of Mumbai street culture the warmth, the bilingual chaos, the daily vaala scene elevated into a modern format without losing a drop of its soul.
We built an identity that holds both. Chai brown and mustard yellow. Bold type.
A brand language that mixes Hindi, Marathi, and English the way Bombay actually talks.
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