F&B
For Bhilai's first
boho styled restaurant,
we built a visual identity as raw and
real as the experience itself
Scope of work
The Seventh Floor arrived with a name, an atmosphere in mind, and a blank slate.
Bhilai had never seen a restaurant quite like this bohemian by nature, unapologetic in
aesthetic, and built for people who notice the details on the walls before they look
at the menu.
Our job wasn't to polish it into something safe. It was to capture something honest. So we stripped the name down to TSF short, modern, and instantly ownable and built a visual identity around the idea that perfection is overrated. Every element was designed to feel hand-touched, slightly raw, like it had been sketched in the room rather than designed for it.
